Omnisend

🏷️Rating : 4.7

🛍️ Total Offers : 19

✅ Coupon Success : Very High ↑

💰 Average Savings : 17$

🙌 Best Discount Today : Up To 50%

⏰ Last Updated : October 16, 2025

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Omnisend Overview

Omnisend Email Marketing & SMS platform is helping many of the business people to engage with audiences easily. Omnisend Ecommerce Marketing Automation Software is designed to run the email and SMS campaigns successfully, saving you time. Make use of the Omnisend Email Subject Line Tester for free to boost your business. Compare Omnisend Vs Klaviyo, Omnisend Vs Mailchimp and Omnisend Vs Shopify Email brands before the Omnisend Pricing Plans Subscription.

To all your contacts, send the unlimited web push notifications, emails, published reviews, etc on buying the Omnisend Plans. Use Omnisend Coupons to redeem offers on the Omnisend Plans. Log on to the Omnisend website, omnisend.com and access the resources like blog posts, podcasts, template gallery, success stories, a marketing playbook, etc. View honest Omnisend Reviews if you still have doubts.


Customer ratings by feature

Good Value
4.7
Pricing & Deals
4.2
Warranty
4.5
Shipping & Delivery
4.3
Return & Refund Policy
4.5
Customer Service
4.8

About Author

Ganish is a Coupon Expert focused on finding the Best Deals and Discounts Online. With a passion for helping Shoppers save money, Ganish curates the latest Promo Codes, making online shopping more affordable and enjoyable for all.



Exclusive Omnisend Coupon Alerts October 2025

Omnisend – Email Marketing Platform, Pricing, Reviews, Pros & Cons (2025)

FeatureDetails
OmnisendVisit omnisend.com for a leading email & SMS marketing automation platform tailored to e-commerce businesses.
Best Email Marketing PlatformOmnisend integrates email campaigns, SMS, web push notifications, and automation workflows—all in one solution.
Omnisend Pricing & PlansIncludes Free plan (up to 250 emails/month), Standard plan starting at ~$16/month, and Pro plan for high-volume users.
Omnisend CouponsOccasionally offers discounts like 20% off annual subscriptions for new users or special events.
Feature HighlightsOffers abandoned cart automation, signup forms, segmentation, campaign integrations with Shopify, WooCommerce, and more.
Free Trial & Refund PolicyFree plan available; paid plans are monthly or yearly subscriptions, cancel anytime—no refunds on used months.
Warranty / SLAOffers 99.9% uptime guarantee, dedicated IPs on Pro plan, and GDPR/CCPA compliance.
Pros✔️ All-in-one email + SMS platform, easy e-commerce setup, strong automation, detailed analytics, many integrations.
Cons❌ SMS credits can be expensive, limited email template flexibility, and costs rise quickly at higher audience sizes.
Best ForIdeal for small to midsize online stores, DTC brands, and marketers wanting combined email + SMS workflows.
Product Uses & How to UseSet up account → connect store → build audience via signup forms/pop-ups → create automated flows (welcome, cart recovery), send campaigns.
Alternatives to OmnisendCompare with platforms like Klaviyo, Mailchimp, Klaviyo SMS, ActiveCampaign, and AWeber.
Rating SummaryG2: ~4.5★; Capterra: ~4.7★. Consistent compliments for automation ease; some negative comments about SMS pricing and bulk email costs.

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Omnisend

About Omnisend

omnisend.com
(4.9 / 5) Add rating

Omnisend Review: Full Feature Breakdown, Strengths & Limitations

For e‑commerce merchants, building repeat sales and nurturing customer engagement demands more than one‑off campaigns. Omnisend positions itself as an all‑in‑one email + SMS marketing automation platform built with e‑commerce in mind. In this review, we’ll walk through its features, real use cases, product modules, strengths, limitations, and whether it truly delivers on the promise of boosting revenue with less manual effort.

What Is Omnisend? Core Positioning & Platform Vision

Omnisend is a marketing automation solution focused primarily on online stores. It blends email, SMS, push notifications, signup forms, and automation into a unified system so sellers don’t need multiple tools. The platform is especially popular among Shopify, WooCommerce, and BigCommerce merchants. Over time, it has evolved to emphasize omnichannel e‑commerce marketing with cart abandonment flows, multi‑step automation, and a drag‑and‑drop builder.

According to its feature descriptions, you can "automate your email & SMS sales within our single, ecommerce‑focused marketing platform" by combining channels, managing customer journeys, and measuring attribution.

The Omnisend Platform allows business people to send SMS and emails to clients all over the world. Omnisend also supports migration from Klaviyo, Mailchimp and other email marketing platforms. Customers can access blog articles, webinars, Omnisend academy and marketing playbooks for free. The Omnisend customer service team is on duty round the clock. Use the Omnisend Discount Code Shopify for extra discounts on the Omnisend Plans. After the Omnisend sign-up, purchase any of the Omnisend Pricing Plans given below.

  • Omnisend Pro Plan: Starting at $41.30 per month
  • Omnisend Standard Plan: Starting at $11.20 per month
  • Omnisend Custom Pricing Plan: Contact the team

Omnisend Features:

  • Omnisend Email Campaign and SMS Marketing Platform is easy to use.
  • Online stores can engage with the customers and boost sales through multi-channel marketing.
  • Access a library of templates and drag and drop builder to create very professional emails.
  • The Omnisend Personalization includes adding of brand products, discount codes and other details.
  • Omnisend also has pre-built workflows, segmentation of contacts, and personalized messages.
  • Omnisend integrates with more than 160 integrations.
  • The Omnisend support team will solve any kind of technical issue.
  • Go through the Omnisend Shopify Reviews before using the Omnisend App.
  • For complete Omnichannel Best Practices, visit omnisend.com.

Key Modules & Product Descriptions

Below are several flagship modules in the Omnisend suite, and how they look in real use:

1. Email Campaigns & Newsletter Builder

This is the foundational module. It includes a drag‑and‑drop email builder with prebuilt templates that you can tailor. You can save blocks as reusable layouts say a “promo banner + product grid” you reuse across seasonal campaigns.

The system supports segmentation (e.g. high spenders, repeat buyers), A/B testing inside campaigns, and performance reporting (open rates, clicks, revenue attribution).

2. Automation / Workflow Builder

Beyond one‑off emails, this is where Omnisend shines. You can assemble multi-step flows (welcome series, cart recovery, browse abandonment, post-purchase follow-ups). Branching logic, delays, split paths, and event triggers (page visited, order placed, inactivity) all come into play.

You can also mix in SMS blocks into those automations, so a customer might get an email followed by a text reminder if they don’t open.

3. SMS Marketing & SMS Automation

Omnisend makes SMS a first-class citizen. You can embed SMS messages within your workflows (e.g. a cart abandonment flow might email first, then send a text).

Other features include sending unique discount codes, respecting quiet hours (no messages late at night in recipients’ time zones), cap daily message volumes, two-way support, and full reporting of clicks and conversions.

4. Signup Forms & Popups

These forms help you grow your list exit-intent popups, slide-ins, inline forms, welcome mats, spin-to-win offers. They sync with your contact lists and trigger automations (new subscriber series, welcome emails).

5. Product Reviews Module

Omnisend recently introduced a review feature for Shopify merchants, allowing you to automate post‑purchase review requests, aggregate reviews inside the platform, and display user reviews on your store helping increase trust and SEO signals.

6. Reporting, Attribution & Analytics

Every campaign and automation step is tracked. You can see which channel (email vs SMS) drove most revenue, open/click stats, and performance for each workflow. Revenue attribution lets you tie email flows directly to sales.

Usability & Onboarding Experience

Many users praise Omnisend’s ease of use. The interface is clean and modern, and most features work smoothly. Its onboarding guides you to connect your e‑commerce store, set up basic flows, and send your first campaign. Prebuilt templates and workflows shorten the learning curve.

Critics point out occasional bugs or limitations in complex segmentation or form logic. Some advanced features, especially around form behavior or conditional splits, may be less intuitive for non-technical users.

Pricing & Plans: What You Get at Each Tier

Omnisend offers a Free plan that lets you send up to 500 emails/month, with full access to most features (but capped by volume and contact limits).

Paid plans begin at around $16/month (for a modest contact count) and scale up as your list grows. As your contact base expands, pricing ramps accordingly. The key is that many of the core tools automation workflows, email + SMS, templates are available early on, making it possible for small merchants to test before committing.

Strengths That Make Omnisend Stand Out

True Omnichannel Automation - The ability to combine email, SMS, and push in single flows is powerful and saves juggling multiple systems.

  • E‑commerce Focus - Prebuilt automations for cart abandonment, product cross-sells, shipping updates, and post-purchase nurture.
  • Deep Reporting & Attribution - Ability to see how each email or SMS step contributed to revenue gives clarity on ROI.
  • Ease of Use - Drag-and-drop builders, templates, visual workflow editor make day-one use possible even for beginners.
  • Review & Social Proof Integration - The product reviews feature adds value for stores wanting to build trust and manage feedback in one place.
  • Flexible SMS Tools - Quiet hours, frequency capping, two-way SMS, dynamic codes all features often missing in basic SMS tools.

Weaknesses & Areas for Improvement

  • Some users report customer support hiccups, especially when workflows break or complex segmentation fails.
  • Segmentation filters or custom logic can sometimes feel limited compared to enterprise-level tools.
  • Form and landing page reporting is not always as robust as email reporting.
  • Advanced users may miss deeper control over custom domains or form behavior.
  • Pricing can escalate as your contact list grows so optimization is key.
  • Integration deprecations or platform support changes (for example, WooCommerce connectivity fluctuations) have frustrated some users.

Real Feedback from Actual Users

On review sites and app stores, many merchants highlight how Omnisend improved their email marketing. Shopify store owners mention that setup is quick, and workflows like abandoned cart reminders and welcome series have visibly boosted conversions.

At the same time, some complain about occasional bugs, broken flows after updates, or slow support when things break mid-campaign. One Reddit user noted that while Omnisend freed them from tedious tasks, the support side occasionally fell short.

Ideal Use Cases & Who Should Choose Omnisend

Omnisend is ideally suited to:

  • E‑commerce stores that want a unified system for email and SMS
  • Merchants needing robust automations (cart recovery, product recommendations, post-purchase flows)
  • Growing businesses that want data-driven attribution of marketing campaigns
  • Shopify, WooCommerce, BigCommerce merchants wanting deep integration
  • Stores that want to manage product reviews and email all in one platform

If your business is not e‑commerce or you require enterprise-level segmentation, you may find a different specialized tool more fitting. But for many online sellers, Omnisend strikes a strong balance between power and ease.

Omnisend Pros and Cons:

Pros:

  • Through Omnisend, send custom emails, SMS, web push notifications, etc.
  • An Omnisend Free Trial with limited features is provided.
  • You can track the customer retention and get detailed engagement reports timely.
  • The Omnisend pricing plans are affordable and easy to pause or cancel any time.

Cons:

  • The customers will have a minimal segmentation options in comparison with other platforms.
  • Omnisend has no multi-language support team apart from English.
  • With some of the marketing tools, Omnisend fails to integrate.

Apply Your Omnisend Discount Code and Save Big on Your Order

To save money on Omnisend Pricing Plans, follow the below given steps.

  • Step 1: Log in to the Omnisend website, omnisend.com.
  • Step 2: Choose either Omnisend Pro Plan or Omnisend Standard Plan.
  • Step 3: Select the Omnisend plan and add to the cart.
  • Step 4: Paste the valid Omnisend Coupon Code "DAILYREVIEWS5" in the visible box.
  • Step 5: Tap on “Apply” button and finish the payment procedure.

Best Practices & Tips to Maximize Results

  • Start with prebuilt automations (welcome, abandoned cart) and gradually customize them
  • Use both email and SMS tactically email first, SMS reminders if emails go unopened
  • Leverage dynamic discount codes (auto-generated per recipient) to avoid coupon leakage
  • Monitor attribution and prune underperforming flows
  • Regularly clean your contact lists to reduce costs and improve deliverability
  • Use the product reviews module to boost trust and add social proof in your store

Final Verdict: Is Omnisend Worth It?

Overall, Omnisend is a strong contender in the e‑commerce marketing automation space. It offers many of the advanced features that large enterprises use automation, multichannel messaging, attribution while remaining accessible for small to mid‑sized merchants. Its product modules are thoughtfully designed, and the recent addition of review automation adds even more value.

Its occasional support issues or segmentation limitations are noteworthy, but for many users, those are manageable trade‑offs. If your store wants to elevate marketing without juggling multiple tools, Omnisend is a highly compelling choice.